About Noorah: A Magical New Friend from The Elf on the Shelf® Santaverse
Extraordinary Noorah is a much-loved character from The Elf on the Shelf® Santaverse, enchanting children with her wintry magic and heartwarming story.
Since her debut, she has become a firm favourite with families across the UK. Noorah brings a fresh layer of wonder to the The Elf on the Shelf® tradition, perfect for snuggles, stories and magical moments throughout the Christmas season.
Noorah’s Story
In her enchanting tale, Noorah, Santa’s mystical arctic fox, uses her shimmering tail to spark the Northern Lights and pause time, helping Santa deliver gifts across the world in just one night. Her story, Extraordinary Noorah: Santa’s Magical Arctic Fox, celebrates her courage and her vital role in safeguarding Christmas magic.
As part of The Elf on the Shelf® Santaverse, Noorah is a special friend children can hold and love, unlike the Scout Elves, Noorah can be touched, making her a perfect Christmas companion for cuddles and play.
How to Enjoy Noorah
Step 1
Read Noorah’s Story
Begin by reading Extraordinary Noorah: Santa’s Magical Arctic Fox to understand Noorah’s special role in spreading Christmas magic.
Still have questions? Visit our FAQ Section
Step 2
Welcome Noorah Home
Purchase Noorah’s plush toy, which can be found in stores or online. Her cuddly and magical presence is perfect for snuggling and play.
Still have questions? Visit our FAQ Section
Step 3
Embrace the Magic
Encourage children to interact with her, understanding that while she isn’t a Scout Elf or an Elf Pet, she complements their magic and adds magic to the holiday season.
Still have questions? Visit our FAQ Section
